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Cadbury

We helped Cadbury implement its Human Rights and Ethical Trading policy across its worldwide supply chain.

Cadbury is the world’s largest confectionery company, with a strong regional presence in beverages in the Americas and Australia. The company’s origins stretch back over 200 years, when Jacob Schweppe perfected his process for manufacturing carbonated mineral water in Geneva, Switzerland and John Cadbury opened in Birmingham selling cocoa and chocolate. Today its products include brands such as Cadbury, Schweppes, Halls, Trident, Dr Pepper, Snapple, Trebor, Dentyne, Bubblicious and Bassett.

At the outset we helped Cadbury develop a formal Human Rights and Ethical Trading Policy. Cadbury wanted to put in place processes for compliance within all parts of the business and the supply chain. So the policy was tested by conducting pilot visits with suppliers to countries where key ingredients are sourced. These pilot studies also helped develop the HRET Management Communication Programme. Training sessions were then held for procurement staff to share the findings of the pilot studies and to equip them with tools to communicate the policy and standards to suppliers.

We then assisted with an assessment of the main sources of supply for key agricultural raw materials and the development of a strategy for managing them more responsibly. This involved several stages: country and crop risk assessments, facilitation of an expert group to inform the process, and the development of a framework of sustainable sourcing criteria to guide decisions in the sourcing of key crops.