Corporate Citizenship held another successful Breakfast Briefing in conjunction with Arts and Business on “Measuring the Value Added of Partnerships”, presenting on the London Benchmarking Group (LBG) model and how its matrix helps its members assess the impact of their contributions.
Arts & Business wanted to measure the total social and economic value added of the partnerships it brokers between businesses and arts organisations, and commissioned Corporate Citizenship to do this through the use of the LBG model. Working with Arts & Business’s consultant, Anders Petterson, Corporate Citizenship adapted the LBG model and developed a new matrix that pins down precisely the combined inputs, outputs and impacts of their projects.
At this Briefing, David Logan, co-Chair of Corporate Citizenship, introduces the initiative, the findings, the wider implications and the opportunities for businesses in measuring and managing partnerships in the arts and beyond.
For more information, please visit www.lbg-online.net